Shopinbos
Log inStart your shop
49aaca8689ef488a9b24ea9dce101f56Read in a few minutes
Lesson 3 of 7 · 5 min

Price against the market without a price war

Someone will always sell cheaper. If you only compete on price, you work harder for less. You can charge a fair price when buyers can see why you are worth it.

In this lesson you’ll learn
  • How to check market prices
  • Why the cheapest seller often struggles
  • What buyers pay more for
  • When a lower price makes sense

Do it in 4 steps

  1. 1
    Check five other sellersNote their price, delivery fee and what they include.
  2. 2
    Find your edgeFaster delivery, better photos, original items, a warranty, pay on delivery, kind service.
  3. 3
    Show the edge clearlyPut it in your listing and your posts, not only in your head.
  4. 4
    Use bundles, not cuts“Buy 2, save ₦1,500” keeps your price strong and raises order size.
Your task
Compare your best seller with five other sellers. Write down one reason a buyer should pay your price, and add it to your listing.
Before you finish, tick theseTap to tick
Quick check

Another seller drops their price below your cost. What is the smartest move?